And why high-performing Key account Managers should adopt them too.
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Business has many forms and many heroes.
So let's talk about one of the very best: Dolly Parton.
Not the rhinestones. Not the wigs. And not the nine-to-five. I want to talk about the fact that she is, by any serious measure, one of the most strategically astute business operators of the last half century. And I want to argue...
(It always did)
Professional selling is not dying
(But the version most firms invest in needs to evolve)
Let me start with a confession.
I have spent the last couple of years adding my voice to a growing chorus: that AI and technology are squeezing the life out of traditional selling. That the days of the relationship-driven, persuasion-led, phone-in-hand salesperson were numbered.
I was wron...
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What B2B can learn from selling an old vase
What a dusty box of ceramics taught me about B2B selling
Here is a confession. I had forgotten I owned something valuable.
Not metaphorically. Not in some abstract, philosophical sense. I literally owned two pieces of highly collectable early-twentieth-century art pottery, and for the better part of four decades, I had been throwing my keys and pa...
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